Job Description

Job Description

Job Description

Position Title: Freelance Social Media & Content Creator
Reports To: COO
Status: Independent Contractor (1099)
Hours: Flexible, project-based with weekly deliverables

Position Summary

The Freelance Social Media & Content Creator develops, plans, and executes high-quality digital content that strengthens brand awareness, supports organizational goals, and drives engagement across all platforms. This role includes coordinating marketing activities, managing content calendars, and ensuring messaging is consistent, timely, and aligned with brand standards.

Key Responsibilities

Content Creation & Strategy

• Develop engaging content (graphics, reels, videos, photos, stories, blogs, and captions) for social media platforms including  Instagram, Facebook, TikTok, LinkedIn, and  YouTube .

• Write compelling copy that aligns with brand voice and target audience.

• Capture and edit photos and video footage as needed.

• Create content for websites, newsletters, events, and print collateral.

• Recommend trends, content opportunities, and growth strategies.

Social Media Management

• Build and maintain the monthly social media content calendar.

• Schedule posts, monitor engagement, and respond to comments/messages as appropriate.

• Track analytics and provide performance summaries with recommendations for improvement.

• Ensure consistent branding and adherence to visual identity guidelines.

Marketing Coordination

• Collaborate with leadership and internal teams to gather content, information, and campaign priorities.

• Assist with coordination and promotion of events, announcements, product/service highlights, and community outreach initiatives.

• Organize and maintain a digital asset library (photos, videos, templates, logos).

• Work with outside vendors (photographers, printers, etc.) when needed.

• Participate in virtual check-ins or planning meetings as scheduled.

Project & Workflow Management

• Ensure planned posts and campaigns are delivered on time.

• Manage multiple projects simultaneously while meeting deadlines.

• Communicate progress, needs, and ideas clearly and proactively.

• Maintain an organized approach to gathering approvals and finalizing drafts.

Qualifications

• Proven experience creating content and managing social media for brands, businesses, or organizations.

• Strong graphic design and video editing skills; proficiency with tools such as  Canva ,  Adobe Creative Suite , or other editing platforms.

• Excellent writing and communication skills.

• Ability to work independently and produce high-quality content with minimal oversight.

• Knowledge of current digital trends, platform algorithms, and best practices.

• Strong time management, attention to detail, and creativity.

• Experience in marketing coordination, communications, or brand management preferred.

Preferred Skills

• Photography and videography skills

• Understanding of SEO principles

• Experience with email marketing platforms (e.g., Mailchimp, Constant Contact)

• Experience in healthcare, wellness, or professional services 

Work Environment

• Remote, with occasional onsite visits for content capture depending on project scope.

• Flexible schedule with the ability to meet tight deadlines when needed.

Compensation

• Hourly rate or project-based fee depending on experience and scope.

• Contract includes defined deliverables, timelines, and payment schedules.

Company with be discussed in the interview.

Company Description

Company with be discussed in the interview.

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