Job Description

Summary

We are looking for positive, driven Paid Media Specialists with a fluent understanding of digital ad strategies. We utilize platforms such as Facebook Ads Manager (Meta), Google Ads and The Trade Desk. We’re a vibrant, fun, innovative company with headquarters in Atlanta, but this opportunity is remote friendly! The candidate should be ambitious, organized, articulate and a team player. The specialist will be responsible for developing, implementing, launching and monitoring campaigns for various clients in the automotive industry.

Job Duties & Responsibilities

• Develop & execute campaigns on various ad platforms
• Most campaigns will revolve around image/video-based ads. Eg:
• Facebook
• Performance Max
• Display
• Video/YouTube
• Implement & ensure proper tracking and attribution
• Monitor and report performance of campaigns
• Effectively manage budgets throughout the month
• Manage and optimize campaigns utilizing best practices
• Collaborate with client facing teams on research and strategy
• Demonstrate enthusiasm and passion for growing skills and facing new challenges
• Assist team members with questions, tasks, and trainings as needed
• Proactively communicate and manage account expectations

Skills & Qualifications

• 2+ years of experience utilizing FB Ads Manager and/or Google Ads (programmatic platforms are a plus)
• Experience with dynamic ads is a plus
• Familiarity with analyzing data in GA4
• Proactivity in completing daily tasks
• Ability to work independently as well as with a team
• Strong written and verbal communication skills
• A positive, go-getter attitude

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